Serious Civil Engineer LLC, a California limited liability company (hereinafter "Company", "we", "us", or "our"), operates the Website located at seriouscivilengineer.com. This Privacy Policy explains how the Company collects, uses, discloses, and safeguards Personal Information (as defined below) provided by visitors, users, subscribers, and customers (collectively, "you" or "User") in connection with your use of the Website and any products, tools, or services offered thereon (collectively, the "Services").
This Privacy Policy does not govern Personal Information about our employees, contractors, or representatives. This Privacy Policy is incorporated by reference into our Terms of Service.
For purposes of this Privacy Policy, "Personal Information" means any information that identifies, relates to, describes, or is reasonably capable of being associated with a particular individual. This includes, but is not limited to:
Personal Information does not include information that has been de-identified, aggregated, or otherwise rendered incapable of being associated with a specific individual.
We collect Personal Information that you voluntarily provide to us when you interact with the Website, including when you:
When you visit the Website, certain information is collected automatically through cookies and third-party analytics services, including:
This information is collected through Google Analytics 4. See Section 6 for details regarding cookies and your opt-out rights.
We use the Personal Information we collect solely for the following purposes:
We do not sell, rent, lease, exchange, or otherwise transfer your Personal Information to any third party for their own independent marketing or commercial purposes.
We may disclose your Personal Information to third-party service providers who assist us in operating the Website and delivering the Services, solely to the extent necessary for those purposes and subject to appropriate confidentiality obligations. These third parties are not authorized to use your Personal Information for any purpose other than providing services to us.
We may also disclose Personal Information: (a) when required by law, subpoena, or other legal process; (b) when we believe in good faith that disclosure is necessary to protect our rights, prevent fraud, or respond to a government request; or (c) in connection with a merger, acquisition, or sale of substantially all assets of the Company, provided that the acquiring entity agrees to be bound by this Privacy Policy.
| Service Provider | Purpose | Personal Information Involved |
|---|---|---|
| Kit (ConvertKit) | Email list management and delivery | Email address, subscription date and source |
| Gumroad | Payment processing and digital product delivery | Purchase and payment data handled directly by Gumroad. The Company does not receive, process, or store payment card data. |
| Google Analytics 4 | Website usage analytics | Anonymized usage data; cookies (see Section 6) |
| Anthropic, PBC | AI processing for tool functionality | Content submitted to AI-powered tools. Subject to Anthropic's Privacy Policy. Not retained by the Company. |
| Netlify, Inc. | Website hosting and form transmission | Server logs; contact form data in transit |
Each third-party service provider is governed by its own privacy policy. We encourage you to review the privacy policies of these providers directly.
The Website uses cookies — small text files placed on your device — to enable analytics functionality. By using the Website, you consent to our use of cookies as described in this section.
We do not use advertising cookies, cross-site tracking cookies, retargeting pixels, or any cookies designed to track your activity outside of the Website.
You may opt out of Google Analytics data collection at any time by installing the Google Analytics Opt-out Browser Add-on. You may also manage or disable cookies through your browser settings; however, disabling certain cookies may affect the functionality of the Website.
Some browsers offer a "Do Not Track" (DNT) signal that you can enable to request that websites not track your activity. The Website does not currently alter its data collection or usage practices in response to DNT signals, as no universally accepted standard for responding to such signals has been established. If a standard is adopted in the future, we will update this section accordingly.
We retain Personal Information only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable law.
If you are a California resident, you have the following rights under the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (collectively, "CCPA"):
To exercise any of these rights, please submit a verifiable consumer request to us using the contact information in Section 11. We will respond to verified requests within 45 days as required by law.
Regardless of location, all users have the right to unsubscribe from our mailing list at any time via the unsubscribe link in any email, and to contact us to request access to, correction of, or deletion of any Personal Information we hold about them.
We implement reasonable and appropriate technical and organizational measures designed to protect Personal Information against unauthorized access, disclosure, alteration, or destruction. These measures include the use of HTTPS encryption for all data transmitted to and from the Website, secure storage of API credentials in environment variables isolated from public-facing code, and reliance on PCI-compliant third-party payment processors such that no payment card data is transmitted to or stored on Company infrastructure.
Notwithstanding the foregoing, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security of your Personal Information. In the event of a data breach affecting your rights and freedoms, we will notify affected individuals as required by applicable law.
The Website is not directed to, and we do not knowingly collect Personal Information from, children under the age of 13. If we become aware that a child under 13 has provided Personal Information to us without verifiable parental consent, we will take steps to delete such information as promptly as practicable. If you believe that a child under 13 has submitted Personal Information through the Website, please contact us immediately using the information in Section 11.
We reserve the right to modify this Privacy Policy at any time, in our sole discretion, to reflect changes in our practices, the Services, or applicable law. When we make material changes to this Privacy Policy, we will update the "Last Updated" date at the top of this page. Your continued use of the Website following the posting of any changes constitutes your acceptance of the revised Privacy Policy. We encourage you to review this page periodically to stay informed of updates.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, or if you wish to exercise any of your privacy rights, please contact us using the information below. We will make reasonable efforts to respond to all inquiries in a timely manner.